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Roger Brooksbank BA, MBA, Ph.D.

 

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Aimed at the modern professional salesperson How to Close More Sales is a step-by-step guide designed to help you sharpen your face-to-face selling skills and improve your sales performance.

Packed full of practical advice, tools, techniques, tips and expamples, it takes you all the way through from opening the sale to succesfully closing the business.



Published by Dunmore Publishing 2007, 133 pages
Includes a 33 - minute audio programme on CD


"How to Close More Sales is the best sales book I've come across in a long time"
Duncan Steel, Head of Business Development, ANZ and The National Bank - Private Banking


The book features 52 generic skills relating to the 'Opening-phase', 'Interviewing-phase', 'Matching-phase', 'Closing-phase' and 'Objection-handling-phase' of the sale. Each skill is described in a straightforward fashion and clearly spells out the how-to-do-its, concluding with a call to action in the form of a skill aquisition excercise. These excercises provide a starting point for taking the skills off the pages of the book and putting them into practice in your day-to-day selling.


"How to Close More Sales surprised me... I couldn't put it down!"
Mike Blake, Waikato Business News


If you're a salesperson then it's the ideal teach-yourself book. Alternatively, if you're responsible for training a regional or national sales force then it's a ready-made 12 month training programme: by meeting once a week and working together through each of the 52 skill acquistion excercises, everyone will benefit from the cross-fertilization of knowledge, experience and ideas.


"So does How to Close More Sales deliver what it promises? Definitely, YES!"
Rating: ☆☆☆☆☆ (5 of 5 stars)
Mark Jory, The Good Returns Bookstore - Book Review


A 33-minute audio programme on CD containing 22 top tips for successful face-to-face selling accompanies this book. Presented in a lively, fast-moving and entertaining format, it's ideal for listening to in the car between sales calls. Used in this way, it's a great catalyst for self-improvement, either as a stand-alone resource or as the perfect companion to this book.



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Roger Brooksbank Marketing, PO Box 4049, Hamilton, New Zealand
Phone 0064 (7) 854 9691 Fax 0064 (7) 854 9652 Email roger@rogerbrooksbank.com