Curriculum Vitae
Qualifications
| 1985-1988 | University of Bradford Management Centre (UK)
Ph.D. Strategic Marketing |
| 1985 | The Chartered Institute of Marketing (UK)
Diploma in Marketing |
| 1983-1984 | University of Bradford Management Centre (UK)
M.B.A |
| 1976-1979 | Sunderland Polytechnic (UK)
B.A. (Hons) |
Experience
| 1990-present | Roger Brooksbank Marketing
Marketing Consultant |
| 1990-1993 | Task Ltd (UK)
Marketing Director |
| 1988-1990 | Durham University Business School (UK)
Programme Director and Lecturer |
| 1982-1985 | Yorkshire Post Electronics Ltd (UK)
Sales and Marketing Manager
Sales Executive |
| 1979-1982 | Greaseaters Ltd (UK)
Regional Sales Manager
Depot Manager
Sales Executive |
Publications
Professional Journal Articles (67)
In publications such as:
Marketing Magazine, Business Monthly, Her Business, Small Business,
Business News, and many others.
Academic Journal Articles (31)
In publications such as: The European Journal of Marketing, European Business Review,
Small Busniness Economics, Marketing Intelligence and Planning,
Journal of Sales and Sales Management,
Asia Pacific Journal of Marketing and Logistics, and many others.
Conference Papers (20)
In the proceedings of conferences such as: The Academy of Marketing,
The World Marketing Congress, Marketing Educators, and many others.
Books (3)
The 7 key Principles of Successful Small Business Marketing, Thomson 1999
Hot Marketing, Cool Profits, McGraw Hill 2002
How to Close More Sales, Dunmore 2007.
|
